basedSKIN. | Science Meets Nature
Revolutionary Plant-Based Skincare: Less Ingredients that DO MORE.
basedSKIN. is a cruelty-free skincare line that takes a smarter, simpler approach to skincare. We embody minimalism in terms of our amount of ingredients, steps in your skincare routine, and product packaging. We value customized service, high-quality ingredients, and conservation in more ways than one.
Our serums promote 6 skin rebuilding essentials by up to 350%; including three different types of collagen, two types of proteins, and Hyaluronic Acid. Our cleansers, serums, and moisturizers work together harmoniously to adequately hydrate and balance the skin’s pH, reinforce your skin’s moisture barrier, heal and clear acne, treat and prevent eczema and dermatitis, reduce wrinkles, increase skin’s firmness and elasticity, fade scars and hyperpigmentation, reverse UV damage, and protect skin against free radicals and environmental damage!
Vegan & Non-GMO.
Free of fragrance, dyes, parabens, phthalates, sulfates, & all harmful chemicals and preservatives. By using active ingredients and avoiding the use of harsh preservatives/fillers — our products are concentrated and effective.
Fresh, Active Ingredients Only.
Our skincare products are made fresh and custom for every order and last 6 — 12 months from postmarked date.
For All Skin Types.
Products work with dry, oily, combination, acne-prone, sensitive, & mature skin while targeting a number of skin conditions. Ingredients are dermatologist tested and cleansers are also ophthalmologist tested and safe for contact-wearers. We carefully hand-picked ingredients and conducted in-depth clinical trials with real life consumers in order to gauge actual product opinions — from new skincare users, to skincare lovers/enthusiasts, to professional estheticians of all ages!
Eco-Friendly & Sustainable.
We do not individually box our products and instead design all packaging for re-use. Product packaging is reusable + recyclable and shipping/packaging is made from recycled materials. Additionally, we ship all products using the first-ever carbon-neutral shipping company in the USA (Sendle).
Customized Experience.
We are proud to offer a special, personalized experience to all. We will work with potential clients free of cost by helping match you with the right products for your particular skin type. Due to our customized service, basedSKIN. is becoming known in the modeling community of Los Angeles for catering to our clients and preparing them for their photoshoots and major productions/projects.
NON-GMO • CRUELTY-FREE • LOW WASTE
RECYCLABLE/REUSABLE PACKAGING
MADE, SOURCED, & TESTED IN THE USA
CARBON-NEUTRAL SHIPPING SERVICE
OWNED BY A BLACK/MULTI-ETHNIC WOMAN
Basically, You.
Showcasing What Matters.
Putting The ‘Personal’ Back Into Skincare.
Putting The ‘Personal’ Back Into Skincare.
Bored with brand websites filled with multiple angles of product packaging, I wanted to see my products come to life! I believe in showcasing our products through physical results and photographs of actual people. Why look at the product packaging over and over again—when you can look at the potential results? I like to present versatile ways of showcasing our products that don’t mimic the typical skincare brand presentation.
Putting The ‘Personal’ Back Into Skincare.
Putting The ‘Personal’ Back Into Skincare.
Putting The ‘Personal’ Back Into Skincare.
Skincare is vastly personal. You wake up and go to sleep to it. For that very reason; I wanted a personalized skincare line that showcases a variety of ethnicities—as well as each gender, skin type, & skin concern. We make sure to respond to our clients and target their particular skincare goals. We connect through just about every format of social media while welcoming a majority of users into our world as brand influencers! I want every single client to feel special and included: our brand is your brand!
Made In The USA.
Putting The ‘Personal’ Back Into Skincare.
Made In The USA.
We are a small, local business that ships our products nationwide. Products—as well as product packaging is created and sourced in the United States of America. Ingredients are sourced from Rancho Cucamonga, California and product testing is done in Fairfield, New Jersey. Our packaging is shipped from Ontario, California while our label printing is sourced from Colorado. It all comes together to create a finalized product in Los Angeles, California.
Beyond The Basics.
Beauty Meets Skincare.
We want to change the way you view and experience skincare. Plant-based skincare products don’t have to be boring. Organics make us gorgeous, so why not show off that beauty? Vegan skincare products shouldn’t be restricted to a photo of purely plants, or even conform to what people assume the stereotypical “natural skincare consumer” or “vegan” looks like. When you look into the mirror after using our products: you will feel just as beautiful as you do with a full face of makeup on. And after applying your make up, you’ll have a flawless finish because you started with our skincare. Not all of our product models will be photographed makeup free—as we aim to mirror real-life depictions of our results in multiple scenarios.